Advertisers

Advertisers

Overview

IDSG aims to establish a chain of compliant publishers and advertisers. Why? It’s simple: Compliance equals trust, trust leads to opportunities and seized opportunities turn into growth.  

Compliance is becoming more and more important in this dynamic and fast pacing environment. That’s why one of our priorities is to enhance compliancy and regulate you, as our partner! We aim to not only provide you with A-white hat brands, but also help you become our advertisers personal ambassador.

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What We Offer

OUR Services

Data Delivery

Delivering clicks, leads and sales to our partners via dedicated e-mail and social-media marketing campaigns.

Data Compliance

Ensuring that all publishers and advertisers generate, possess and follow-up data in a GDPR compliant manner.

Lead Acquisition

We possess a reliable and experienced network of tele-, SMS and e-mail-marketers. This enables us to offer advertisers the possibility to outsource direct marketing activities.

Review and Advise

Review and maximize your e-performance by discussing the digital acquisition strategy, landing pages, creatives, incentives and (past) results.

Data Delivery

Delivering clicks, leads and sales to our partners via dedicated e-mail and social-media marketing campaigns.

Data Compliance

Ensuring that all publishers and advertisers generate, possess and follow-up data in a GDPR compliant manner.

Lead Acquisition

We possess a reliable and experienced network of tele-, SMS and e-mail-marketers. This enables us to offer advertisers the possibility to outsource direct marketing activities.

Review and Advise

Review and maximize your e-performance by discussing the digital acquisition strategy, landing pages, creatives, incentives and (past) results.

our Verticals

We specialize in generating clicks, leads and sales for the following verticals

Financial

Investments
Insurances
Loans and mortgages

Travel

Direct Travel Providers
Comparisons services

Shopping

Fashion
E-commerce
Lifestyle
Beauty brands

Home Improvement

Solar
Roofing
Windows
Renovation

Dating

Mainstream Dating
Online Chats

iGAMING

Lotto
Online Casino

Business models

Cost Per Lead
(CPL)

A pre-established price per lead/quote generated.

Cost per click
(CPC)

A pre-established price per unique click generated.

Cost per mille
(CPM)

A pre-established price per every 1000 e-mails sent.

Hybrid
(CPA / CPL)

A pre-established price (on average 50% of the CPL-only rate) and a variable price per actual sale occurring in your backend is.

Cost Per Lead
(CPL)

A pre-established price per lead/quote generated.

Cost per click
(CPC)

A pre-established price per unique click generated.

Cost per mille
(CPM)

A pre-established price per every 1000 e-mails sent.

Hybrid
(CPA / CPL)

A pre-established price (on average 50% of the CPL-only rate) and a variable price per actual sale occurring in your backend is.

IDS Group Roadmap

We can relate to your position and are able to operate through your point of view. The reason behind it is simple: we know that your biggest asset is your brand. That means for us helping you grow your brand through our expert advice and assistance is the name of the game.

We strive to maintain consistency and grow confidence in a dynamic and fast-paced industry. In order to achieve that, we have designed the IDS Groups Roadmap that helps you understand how we operate.

Advertiser Roadmap

Qualification & Advise

1. Qualification – why did you choose IDSG and what are you expecting from a campaign with us?
2. Advise & strategy – how can we manage these expectations and create a winner strategy?

Compliance & Certificate

1. Data Compliance – IDSG Data Protection Form to be completed (in case there are troubles completing the form our in-house Data Protection Officer is happy to assist you).
2. Compliance Certificate – after passing the data protection criteria you’ll be awarded with the IDSG Compliance Certificate.

Shaping the campaign

1. Current campaign setup – review the current (e-mail) creative and landing page set-up and provide direct feedback from our publishing partners.
2. Integration – when the campaign setup is correct we will integrate your organisation, landing page and creatives onto our tracking platform.

Bringing the campaign to life

1. IO will be shared – Once the integration is completed, an IO will be shared which has to be signed prior to the campaigns launch.
2. Campaign will go live – Once the IO has been signed, all terms have been discussed, you’ve passed the compliance checks and the campaign is set up in our system, we can finally go live!

Review and optimise campaign

1. Review performance – you’ll start seeing clicks, leads and sales coming in. Each click, lead and sale has a unique code (affiliate-id) that is able to redirect performance to a certain source.
2. Optimise campaign – choose to only work with the best performing sources and eliminate low-performing sources for your campaign.
3. Scaling – once you understand what sources are bringing the desired results we can start scaling.
4. Continuous traffic checks – in order to ensure sustainability and quality, we have to continuously review performance and optimise our sources.

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