About us

Mission & vision

We made it our mission to become your favourite affiliate partner. Our vigorous efforts to secure a chain of GDPR compliant advertisers and publishers push us forward in our vision of becoming the industry standard in high performance, regulated and compliant data monetization and user acquisition.

Get to know us

With over a decade experience in Digital Marketing, we have gained extensive knowledge to provide businesses with online solutions to grow their brand compliantly in the affiliate marketing space. 

We made it our mission to become your favourite affiliate partner. Our vigorous efforts to secure a chain of GDPR compliant advertisers and publishers push us forward in our vision of becoming the industry standard in high performance, regulated and compliant data monetization and user acquisition.

As IDS Group, we pride ourselves for building and growing brands by matching them with the most successful and reliable individuals in the industry. We provide companies with the three key components for a reliable and successful affiliate marketing approach: Data Delivery, Data Compliance and Lead Acquisition.

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Founder & CEO

LARS BRIL

“After working for several years in Affiliate Marketing I found out what difference I want to make for my environment. By being transparent, direct and along-thinking I always act in the interest of our partners. I’m the type of person that is continuously looking for opportunities and doesn’t mind going through the mud to reach mutual success. At the end of the day, we’re not here for the quick cash but to bring the ambitions and dreams of our partners to life.”

lars3

Lars

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Founder & CEO

LARS BRIL

“After working for several years in Affiliate Marketing I found out what difference I want to make for my environment. By being transparent, direct and along-thinking I always act in the interest of our partners. I’m the type of person that is continuously looking for opportunities and doesn’t mind going through the mud to reach mutual success. At the end of the day, we’re not here for the quick cash but to bring the ambitions and dreams of our partners to life.”
lars3

Lars

Eddie

Eddie

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Sales Manager

Eddie Kagemana

“I’ve been in sales and performance marketing for close to 10 years – which has enabled me to watch affiliate marketing and performance marketing become main stream. This is a great opportunity for the experienced marketer to flourish the right way, with integrity and transparency because the tricks of old will no longer work in this marketplace. IDS shares this philosophy of being consultants and building a mutually beneficial partnership with Advertisers and Affiliates.

Eddie

Eddie

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Sales Manager

Eddie Kagemana

“I’ve been in sales and performance marketing for close to 10 years – which has enabled me to watch affiliate marketing and performance marketing become main stream. This is a great opportunity for the experienced marketer to flourish the right way, with integrity and transparency because the tricks of old will no longer work in this marketplace. IDS shares this philosophy of being consultants and building a mutually beneficial partnership with Advertisers and Affiliates.

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Business Development & Process Optimization

Randy Derrez

“After creating, executing and managing social media campaigns I was enlightened to affiliate marketing. Unfortunately, a role within affiliate marketing is hard to find in this region and that’s why the timing and position of IDS was sublime with my personal wants, needs and ambitions. I love the dynamics and the social aspect related to this world. By being flexible, social and result oriented I will ensure that we can build a personal and a profitable relationship. I get motivation through how we’re able to connect humans from places all over the world, while helping them to achieve their personal and business goals.”

Randy

Randy

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Business Development & Process Optimization

Randy Derrez

“After creating, executing and managing social media campaigns I was enlightened to affiliate marketing. Unfortunately, a role within affiliate marketing is hard to find in this region and that’s why the timing and position of IDS was sublime with my personal wants, needs and ambitions. I love the dynamics and the social aspect related to this world. By being flexible, social and result oriented I will ensure that we can build a personal and a profitable relationship. I get motivation through how we’re able to connect humans from places all over the world, while helping them to achieve their personal and business goals.”

Lucian

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Affiliate manager

Lucian Coman

“Fell in love with Affiliate Marketing back in early 2018 and lead-generation in particular last year. There’s a certain vibe to this industry that you can easily recognise from the moment you first speak to a few affiliates or after your first show that makes it quite unique. The fact that everyone is so laid-back, friendly, easy to talk to and, most importantly, eager to strive for more – what’s not to love, I guess? I was actually handling IDS Group as an advertiser at my previous job and the professionalism, communication, results and enjoyment that I found working with these guys earned me a spot on this awesome team. 

On a more personal note, I’m a huge basketball fanatic, love everything tech related, comedy, Sci-Fi and very much into astronomy lately.”

Lucian

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Affiliate manager

Lucian Coman

“Fell in love with Affiliate Marketing back in early 2018 and lead-generation in particular last year. There’s a certain vibe to this industry that you can easily recognise from the moment you first speak to a few affiliates or after your first show that makes it quite unique. The fact that everyone is so laid-back, friendly, easy to talk to and, most importantly, eager to strive for more – what’s not to love, I guess? I was actually handling IDS Group as an advertiser at my previous job and the professionalism, communication, results and enjoyment that I found working with these guys earned me a spot on this awesome team. 

On a more personal note, I’m a huge basketball fanatic, love everything tech related, comedy, Sci-Fi and very much into astronomy lately.”

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Affiliate manager

Peter Smeets

“After working in Sales for various companies in The Netherlands, I missed an international and fast-moving environment. Since I’ve always been interested in Marketing and Sales, the vacancy of IDS really intrigued me and is the perfect fit for who I am as a person – mainly since I’ve always been interested in online marketing and the opportunities it brings. Being flexible, spontaneous and along-thinking I am certain that the role of an Affiliate Manager is the perfect match for me. I’m known as a person who is always looking for opportunities in order to impact my environment and help my peers become more successful.”

Peter Smeets_square

Peter

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Affiliate manager

Peter Smeets

“After working in Sales for various companies in The Netherlands, I missed an international and fast-moving environment. Since I’ve always been interested in Marketing and Sales, the vacancy of IDS really intrigued me and is the perfect fit for who I am as a person – mainly since I’ve always been interested in online marketing and the opportunities it brings. Being flexible, spontaneous and along-thinking I am certain that the role of an Affiliate Manager is the perfect match for me. I’m known as a person who is always looking for opportunities in order to impact my environment and help my peers become more successful.”

Peter Smeets_square

Peter

Sara

Sara

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Affiliate Manager

Sara Ganiere

“After more than 5 years in Affiliate Marketing I finally found my dream team – IDS. Not only that I was looking to focus more on the leadgen vertical, but also to be part of a team that is united, transparent, ambitious and hard working. These are the values that I cherish and preach. My co-workers would say that I’m a people’s person so the position of Affiliate Manager fits me like a glove. But I am also results oriented, I have analytic skills and I am over confident that hard work’s result in this industry is profit. And profit has no limits. Nevertheless, I’m always there for my clients.

I also have to mention that I function on lots of coffee and humor :)”

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Affiliate Manager

Sara Ganiere

“After more than 5 years in Affiliate Marketing I finally found my dream team – IDS. Not only that I was looking to focus more on the leadgen vertical, but also to be part of a team that is united, transparent, ambitious and hard working. These are the values that I cherish and preach. My co-workers would say that I’m a people’s person so the position of Affiliate Manager fits me like a glove. But I am also results oriented, I have analytic skills and I am over confident that hard work’s result in this industry is profit. And profit has no limits. Nevertheless, I’m always there for my clients.

I also have to mention that I function on lots of coffee and humor :)”

Sara

Sara

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Affiliate manager

Joey Welters

“For years I was working in project management and sales. After this I was searching for a new inspiring challenge. This is where IDS came into the picture – a driven and motivated group of people that matches perfectly with my values and ambitions.
My peers tell me that I am straight to the point, flexible and devoted to creating long term relationships. So the role of affiliate manager would suit me perfectly.
I can also say that I am transparent with an analytical mindset. With this mindset I want to create opportunities and success together with my clients.

On a more personal level I can say I love to cook great dishes and play some golf when the sun is shining!”

JoeyWelters_square

Joey

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Affiliate manager

Joey Welters

“For years I was working in project management and sales. After this I was searching for a new inspiring challenge. This is where IDS came into the picture – a driven and motivated group of people that matches perfectly with my values and ambitions.
My peers tell me that I am straight to the point, flexible and devoted to creating long term relationships. So the role of affiliate manager would suit me perfectly.
I can also say that I am transparent with an analytical mindset. With this mindset I want to create opportunities and success together with my clients.

On a more personal level I can say I love to cook great dishes and play some golf when the sun is shining!”

JoeyWelters_square

Joey

George

George

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Ad Ops

George Ionut

” After a few years in mobile affiliate marketing dealing with millions of clicks each day and digging into loads of data I found myself a new vocation – analysis and data optimization. At a point the opportunity to work in a top team like the one in IDS came up and I took that chance. I found it also provocative for me to deal with new data and IDS is able to fill that. Now I am doing fine tuning adjustments between the data and making sure that the team has accurate data every time they need it.”

George

Lucian

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Ad Ops

George Ionut

” After a few years in mobile affiliate marketing dealing with millions of clicks each day and digging into loads of data I found myself a new vocation – analysis and data optimization. At a point the opportunity to work in a top team like the one in IDS came up and I took that chance. I found it also provocative for me to deal with new data and IDS is able to fill that. Now I am doing fine tuning adjustments between the data and making sure that the team has accurate data every time they need it.”

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Finance manager

Ray Lin

“After years of working in an investment banking industry, I went on an expedition to further explore my potential in the challenging environments of the UK, Asia and Netherlands. I started from an MBA at top Dutch Business School till I got enrolled in organizations as a business controller and finance manager. With my prior experiences and expertise I aspire to provide valuable input to companies like IDS that’s a fast growing startup with immense opportunities to excel.”

ray_lin

Ray

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Finance manager

Ray Lin

“After years of working in an investment banking industry, I went on an expedition to further explore my potential in the challenging environments of the UK, Asia and Netherlands. I started from an MBA at top Dutch Business School till I got enrolled in organizations as a business controller and finance manager. With my prior experiences and expertise I aspire to provide valuable input to companies like IDS that’s a fast growing startup with immense opportunities to excel.”

ray_lin

Ray

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